The Importance of Life Insurance
I believe that the typical response I receive when I approach the topic of the Importance of Life Insurance with people /clients is people don't like thinking about their own mortality. Pure and simple...denial followed closely by a lack of understanding and relevancy around how life insurance fits into their overall financial plan. That’s when I have to help them understand and convey the importance so I don’t have to apologize to their families because they didn’t take the necessary steps. But it’s not always easy.
Yet even as I write this blog today, the reality is I don’t think I’m going to die nor do I think my clients, friends or family members are going to die. I suspect most reading this blog have the same reaction – not me. I’m not going to die today or tomorrow…or ever. Yet just in the past week or two, I bet you know some who died, someone who was diagnosed with a major illness, or had a life-saving medical procedure. I’ve witnessed all three just this week. Sometimes it takes its toll!